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Top 3 Real Estate Marketing Trends 2021

Marketing in 2021 has required marketers in all industries to think outside the box. Many have gone back to the basic definition of Marketing, ‘discovering the needs and wants of a customer and then satisfy them,’ to recreate their strategies. How then have the needs and wants of consumers changed in 2021? Here are the...

Effective Email Marketing for Real Estate

Email marketing is the use of email to send out business messages to a particular group of people. It involves sending out advertisement emails, business requests, and solicits sales. Effective Email Marketing for Real Estate commonly seeks to achieve brand awareness, loyalty, and trust. In the field of real estate marketing, email marketing will help...

How to Create an Effective Advertising Strategy

Advertising for the sake of “building awareness” is probably the fastest way to flush your advertising dollars away. Every real estate agent needs clear steps to generate leads, turn them into paying clients and help people sell and/or buy homes. A well thought out advertising strategy is the key to have a consistent, meaningful message...

How to Create a Facebook Campaign For Lead Generation

A social media campaign is a coordinated form of marketing designed to reinforce information about your business and in this case, using the platform of Facebook. Facebook has 2.4 billion users per month. Due to the sheer size of its audience, Facebook Campaign For Lead Generation is the most preferred for real estate agents. The...

How to Use Testimonials to Market Your Real Estate Business

Testimonials are simply positive reviews and messages from satisfied clients. They are crucial tools in marketing your real estate business. Clients do business with realtors who they perceive to be trustworthy from hearing and seeing testimonials of fellow customers.According to Zillow Group Consumer Housing Trends Report 2019 survey data, 52% of sellers said online reviews and ratings...

Real Estate in a Digital Age

The Digital age is the era in which an abundant and available supply of information that’s easily accessible through computer technology and various activities being processed and/or completed by a computer.  All types of industries, over the past decade, have observed and experienced a challenging shift as the digital age progresses. The real estate industry...

Top 5 Reasons why Realtors Should use LinkedIn

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Best Prospecting Strategies in Real Estate Marketing

Prospecting in real estate is the creation of leads to generate new business. Prospecting Strategies involve sourcing out new leads, utilizing social networks to explore business opportunities, and getting involved in community events to boost your business recognition. To be a good realtor, you will have to devote yourself to prospecting. You have to commit...

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